Search Engine Optimizer (SEO) – Proposed Scope of Work to Use in Hiring an SEO

Are you planning on hiring an SEO but have no idea of how to properly choose one? Here is a proposed Scope of Work that will allow you to engage them in intelligent questions to understand what they will do for your website.

SEO GOALS FOR ESTABLISHMENT OF SCOPE OF WORK:

  • Improve website visibility on major search engines to improve traffic
  • Improve website optimization
  • Improve conversions to their website
  • To appear in Top 10 rankings on Top 3 search engines in their new market (Google, Yahoo and MSN)
  • Generate leads from natural search traffic
  • Drive an increased volume of visitors
  • Build sustainable long term natural search rankings
  • Maximize natural search brand visibility
  • Improve Social Marketing Optimization
  • Read more